Ikea Switches to Verdana
Ikea has used Futura everywhere for as long as anyone can remember. In a story that is apparently causing quite a fuss, they are changing all their typography over to Verdana. (Show of hands, who no longer cares about what I’m talking about?) Here’s the issue: Verdana is a web font, designed to be used online and work well with degrading pixel sizes. It is NOT designed for this sort of thing, but then again Interstate isn’t meant to be used in posters.
I can’t decide if I care about this or not. Some graphic designers really do. Do you? NOTE: You don’t have to be a graphic designer to answer.